Walker comes across personally as a little wooden and boring, but overall this is a great ad and a great message.
Compared to Rick Perry, Walker is certainly more impressive. Perry makes a lot of claims about his role in promoting the economy of Texas that he simply cannot back up. The government of Texas employs a weak executive system wherein the governor has little power. It is highly likely that, regardless of the governor, the economy of Texas would be doing well, because the governor really does not have that much effect on the state economy. Meanwhile, Perry’s understanding of the 10th Amendment apparently is that the federal government should be restrained, but that state governments can have nearly unlimited power over their citizens.
Walker’s message on the other hand, is not just to roll back federal power, but to roll back government power in general, and empower people to make their own choices and find their own economic prosperity. And, Walker’s message resounds because it his policies have worked. Among the governors who have thrown their hat in the ring, he certainly looks like the strongest conservative candidate.